Semillar

Agritech

A sprout growing from a data point, with signal leaves. Technology that smells of soil.

#3a7d44#e8c872#4b3621

Typefaces: Nunito · Source Sans 3

The brief

Agtech has to speak to farmers without jargon. The sprout growing from a data point joins soil and technology, and the dashboard shows every measured hectare in a way a grower understands at a glance.

The brand in use

Semillar: trade-show booth and stationery

Project sheet

Industry	Agritech · Technology
Promise	Sensors and maps to decide irrigation.
Highlights	Soil moisture · Field maps · Irrigation alerts
Call to action	«See a demo»
Website	Software with the headline «Every hectare, measured»
Services shown	Brand identity · Web design · Social media and content · Automation · Apps and software
Measured contrast	Text 10.9:1 · button 4.8:1 (the WCAG minimum is 4.5:1)

Website · Software

Every hectare, measured

The demo is a real, hand-written page published on this very site. Open it, inspect it and see how it behaves on your phone.

5,3 KB HTML and CSS
0 JavaScript libraries
6 sections

How it is built

Semantic HTML and CSS with brand variables. Changing the palette means changing four lines:

:root{
  --fondo:#fafafa;
  --tinta:#4b3621;
  --acento:#3a7d44;
  --tinta-boton:#fafafa;
  --oscuro:#4b3621;
  --sobre-foto:#ffffff;
  --titulo:'Nunito',Georgia,serif;
  --letra:'Source Sans 3',system-ui,sans-serif;
  --radio:12px;
}

The main button sends the customer to one next step:

Open the live demo

App or software

Farm dashboard with moisture and field maps.

One screen for the customer and another for the team running the service, sharing the same brand system.

Automation

What happens when a customer arrives

A lead arrives from ads or the site
It is scored by need and urgency
Qualified leads go to a person with an instant alert
The rest get an email sequence and stay in the CRM